Journalism and Communication Studies (Master)

Picture shows students in a computer room.

© Universität Wien / Barbara Mair

The master’s programme in Mass Media and Communication Science at the University of Vienna aims at educating academics who are able to deal with current, socially relevant issues in the area of communication science, using appropriate state-of-the-art research methods on a high, internationally transferable level, and act as decision-makers in the area of communication. The master’s programme focuses on the contexts, contents and impact/consequences of communication processes on a micro, meso and macro level.

Master of Arts

Degree Programme Code: 066 841

4 semesters / 120 ECTS credits

Language: German

NO entrance examination


Facts & Figures

  • Students: n.a.
  • Graduates in the last academic year: n.a.
  • Number of semesters needed for graduation (median): n.a.

Data updated on: 20.07.2023

Information about presentation & calculation


Instruction Language German

Please note that the instruction language of this programme is German. To start the degree programme, you need to hold a certificate of German proficiency on C1 level.

Study Programme

The master’s programme consists of compulsory modules on the following subject areas: Advanced Theory; Advanced Methods; Advanced Job-Related Skills (divided into four areas: media and communication management; media and communications law; research in communication science; areas of professional practice); Research Seminars; Individual Electives and the Master’s Module, including a master’s thesis and a master’s examination.

Five Concepts

which you will deal with during your studies:

  • Market communication
  • Conflict management
  • Media law
  • Advertisement
  • Media policy

... and many more.

     Overview of the programme structure & topics

    Here you find the current offer of courses for this programme to gain better insight into the topics and structure. For more information please click on the respective level.

    After Graduation

    In addition, the master’s programme aims at preparing students for leading positions in the area of communication. Graduates are qualified to pursue a career in the following occupational fields:

    • journalism (press, radio, television, multimedia)
    • public relations
    • advertisement
    • market and public opinion research
    • media and communication research.

    Graduates' Perspective on the Degree Programme

    Graduates ...

    • say that this degree programme receives the grade: 2.3 (good)
    • rate the level of difficulty as: 3.2 (appropriate)

    → These results are based on feedback from 201 graduates.

    *You can find further assessments of the degree programme from its graduates’ perspective in the graduate survey of the master's programme in Journalism and Communication Studies (in German).

    Graduates ...

    • find employment within 1 month after graduation on average.
    • earn an average of € 2,969 (women) and € 3,111 (men) gross per month within three years after graduation.
    • work full time at a percentage of 83% (women) and 86% (men) within three years after graduation.

    *You can find further information on career entry and career paths in the tracking of graduates "MA Journalism and Communication Studies".